Dr Martens
CLIENT
LOCATION
EVENT
SERVICE
Dr. Martens Brief
Fashion Show Production
Objective
To create a dynamic and visually striking fashion show for Dr. Martens, delivering creative direction, choreography, logistics, and talent coordination to showcase the brand’s iconic style freshly and engagingly.
Execution
Renowned Creative Director Kwame Knight was appointed to lead the production. He brought his expertise from producing numerous fashion shows to craft a high-impact runway experience.
His vision combined high-energy commercial dance with traditional catwalk routines, creating a bold and immersive showcase that reflected Dr. Martens’ rebellious spirit.
Accelerate provided comprehensive logistical support, managing every detail from auditioning and casting dancers and models to backstage coordination and on-the-day event execution.
Our meticulous planning ensured a seamless production, allowing the performers to deliver a show-stopping experience that resonated with both the audience and the brand’s identity.
The result? A high-energy, fashion-forward spectacle that reinforced Dr. Martens’ unique brand essence, leaving a lasting impression on attendees and the industry alike.
